VITERI BERRONES, Gabriel Fernando; 						ALTAMIRANO, Maria José.
 Analysis of the decision-making process, according to neuroeconomy.
<strong>mktDESCUBRE</strong>, [S.l.], v. 1, n. 10, p. 15 - 24, dec. 2017.
ISSN 2602-8522.
Available at: &lt;<a href="http://revistas.espoch.edu.ec/index.php/mktdescubre/article/view/139" target="_new">http://revistas.espoch.edu.ec/index.php/mktdescubre/article/view/139</a>&gt;. Date accessed: 23 dec. 2024.