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<strong>mktDESCUBRE</strong>, [S.l.], v. 1, n. 13, p. 67 - 76, june 2019.
ISSN 2602-8522.
Available at: &lt;<a href="http://revistas.espoch.edu.ec/index.php/mktdescubre/article/view/198" target="_new">http://revistas.espoch.edu.ec/index.php/mktdescubre/article/view/198</a>&gt;. Date accessed: 05 may 2024.