Isín Vilema, Manuel, 		Largo Naula, Nancy, 		Ramos Jiménez, Rosa, AND 		Rodríguez Galán, Andrés.
" DIGITAL COMMUNICATION AS A STRATEGY FOR THE POSITIONING OF THE BRAND BALANCED EXIBAL" <em>mktDESCUBRE</em> [Online], Volume 1 Number 3 (3 April 2020)