CABANILLA OÑA, Josue et al.
 Visual marketing and its influence on brand value: the Pacari case.
<strong>mktDESCUBRE</strong>, [S.l.], v. 1, n. 20, p. 50 - 61, dec. 2022.
ISSN 2602-8522.
Available at: &lt;<a href="http://revistas.espoch.edu.ec/index.php/mktdescubre/article/view/768" target="_new">http://revistas.espoch.edu.ec/index.php/mktdescubre/article/view/768</a>&gt;. Date accessed: 27 apr. 2024.
doi: <a href="http://dx.doi.org/10.36779/mktdescubre.v1i20.768">http://dx.doi.org/10.36779/mktdescubre.v1i20.768</a>.