PARADA GUTIÉRREZ, Oscar; 						DELGADO RODRÍGUEZ, Carlos Augusto; 						SANTILLÁN OBANDO, Cecilia Alexandra.
 Analysis of the offer and merchandising in commercial smes.
<strong>mktDESCUBRE</strong>, [S.l.], v. 1, n. 08, p. 137 - 145, dec. 2016.
ISSN 2602-8522.
Available at: &lt;<a href="http://revistas.espoch.edu.ec/index.php/mktdescubre/article/view/120" target="_new">http://revistas.espoch.edu.ec/index.php/mktdescubre/article/view/120</a>&gt;. Date accessed: 19 may 2024.