The interest in developing scientific knowledge, and working under the methodological philosophy: moving from idea to action, is a factor of applied research that is strengthened day by day in the areas of research, academia and links in higher education institutions. from the country. mktDESCUBRE, is an open access arbitrated institutional journal of the Escuela Superior Politécnica de Chimborazo (ESPOCH), of the Faculty of Business Administration (FADE), its publication is biannual on topics related to: business management, educational social management, financial management accounting, marketing management, transportation management, educational technology management and artistic and cultural management; Its objective is to contribute to the growth and development of the academic, business and scientific sectors in favor of society in general.
